The real estate operating system

Every missed follow-up is a lost business.

Switch today from Follow Up Boss, Lofty, Bold Trail, CINC, others.

The all-in-one real estate OS with AI follow-ups — your AI agent calls, WhatsApp, texts, and nurtures every lead 24/7 — pipeline management, and a full marketing suite. Built in Canada, built for growth.

  • Stop switching between 10+ disconnected apps
  • AI handles follow-ups while you focus on clients
  • See your entire pipeline and team performance at a glance
  • Close more deals in less time

14-day free trial · No credit card required · Cancel anytime

1,000+ agents actively using FollowUpHub

36 of Canada's top real estate brokerages trust us

🍁 Canadian-made☎ 7-day/week phone support🚀 AI-first platform
A real estate team celebrating a closed deal together in their office

+$0,000 GCI

in just 4 months after switching to FollowUpHub.

Featured customers

Real results from real agents

Teams across Canada run their entire business on FollowUpHub — and the numbers show it.

eXp Realty logo
Royal LePage logo
Real Brokerage logo
RE/MAX logo
Keller Williams logo
Century 21 logo
Right at Home Realty logo
Sutton Group logo
Coldwell Banker logo
eXp Realty logo
Royal LePage logo
Real Brokerage logo
RE/MAX logo
Keller Williams logo
Century 21 logo
Right at Home Realty logo
Sutton Group logo
Coldwell Banker logo

Trusted by leading Canadian brokerages

Grace Lim, Team Lead, Royal LePage

With FollowUpHub, we went from 8 deals per month to 15. The automation handles 80% of our follow-ups while we focus on clients who are actually ready to transact.

Grace Lim

Team Lead, Royal LePage

Vancouver, BC

Sales volume

$6.2M

GCI

$155K

On average

0% ROI

On paid leads with automated follow-up

0% increase

In pipeline visibility for teams

+0% lift

In closed deals within 90 days

+$0K

More GCI per agent within 4 months

Platform

The CRM, communication stack, funnels, and booking flow — in one place.

Use the pre-built system immediately, then expand with workflows, AI agents, reviews, campaigns, funnels, and your own automations as your operation grows.

Conversational, WhatsApp, SMS and email AI

AI agents respond across SMS, WhatsApp, and Email using the lead's funnel context.

Hi, I just filled out the home value form for 42 Cedar Lane.

Thanks Dana! I have your Cedar Lane details. Are you looking to sell in the next 90 days?

Probably, yes — depends on the number.

Understood. I can hold Thursday 4:00pm for a listing consultation — does that work?

Voice AI engine

Native Voice AI initiates contact, handles objections, and uses 6-attempt retry logic during respectful calling windows.

Outbound call

Dana Whitfield

(416) 555-0148 · 01:12 connected

Attempt 3 of 6
6-attempt logicRespectful calling windows

Every lead, every tool, working together seamlessly in one place

More than a CRM. FollowUpHub is the central hub where you build the systems your business needs to grow and thrive.

248

Total leads

156

Contacted

64

Showings

28

Offers

18

Closed deals

New lead

Dana Whitfield

R. Chen

Contacted

M. Okoye

T. Bergeron

Showing

S. Patel

Offer

J. Nakamura

Closed

A. Dubois

Team leaderboard

  • 1Sarah M.6 deals
  • 2Kevin L.5 deals
  • 3Amara O.4 deals

Great businesses don't just happen

You build them with flexible systems that scale as you grow.

Organize

Get all your leads and contacts in one place, with your team working together in one system. FollowUpHub turns chaos into clarity so you can focus on delivering for clients.

  • Dana Whitfield · New lead
  • Marcus Okoye · Contacted
  • Priya Shah · Showing

Engage

Make it easy to follow up with the right leads at the right time. Automate personalized emails, texts, and calls for all your prospects, so you can focus on your hottest deals.

  • Day 0 · AI call attempt
  • Day 1 · Text follow-up
  • Day 3 · Market email

Grow

Scale your marketing with social scheduling, email campaigns, and client websites — all connected to your pipeline. Every lead source feeds the same system.

  • Instagram · Scheduled
  • Email blast · 1,240 sent
  • Open house · 38 RSVPs

Analyze

See exactly where your business stands. Track agent performance, pipeline health, and marketing ROI with reports that actually help you make decisions.

  • Pipeline value · $12.4M
  • Speed to lead · 42s
  • Marketing ROI · 400%
AI that works for you, like you

Personalized, painless & productive

That's how AI should be. In FollowUpHub, AI is built right into where you already work. Your AI agent works 24/7, following up on warm leads while you sleep. It learns your follow-up patterns, understands sentiment, and knows when to hand off to a human. No scripts to write. No complex setup. Just better results.

  • AI-powered calling with natural conversations
  • Automated text campaigns with personality
  • Sentiment analysis on every interaction
  • Seamless human handoff when needed
  • Works with your existing workflows
Explore FollowUpHub AI →

Call transcript

Sentiment: Positive

AI agent: Hi Dana, following up on your Cedar Lane valuation — is now a bad time?

Dana: No, go ahead. I'm curious what it's worth.

AI agent: Great — I'll book you with Sarah Thursday at 4. She'll bring three recent comps on your street.

Key topics

Valuation · Timeline · Comps

Outcome

Appointment booked · Invite sent

Duration 3:41 · Agent: Sarah Mitchell · Model: FollowUpHub Voice v3

The platform stack

Everything you need, nothing you don't

Four deeply connected products replacing the tangle of tools you're paying for today.

Pipeline Management

Visual lead pipeline, deal tracking, custom stages, real-time team visibility. Know exactly where every opportunity stands.

New lead24
Contacted15
Showing10
Offer5

AI Calling, Texting & WhatsApp

24/7 AI agents follow up on warm leads by phone, SMS, and WhatsApp. Natural conversations, sentiment tracking, automatic escalation to humans when needed.

Call 08:24Positive
Booked showingThu 4:00pm
WhatsApp reply2 min

Marketing Automation

Social media scheduling, email campaigns, AI-generated post ideas. Run campaigns from one dashboard, track every lead source.

MonListing reel
WedEmail blast
FriOpen house

Client Websites

Build professional IDX websites in minutes. SEO-optimized, mobile-ready, connected directly to your pipeline.

Template: CoastalLive
IDX feedConnected
Monthly visitors3,400

Loved by top producers

Why top agents love FollowUpHub

With FollowUpHub, we went from 8 deals per month to 15. The automation handles 80% of our follow-ups while we focus on clients who are actually ready to transact.


Grace Lim, Team Lead, Royal LePage

Grace Lim

Team Lead, Royal LePage

The business doesn't seem overwhelming anymore and the GCI is just going up. The advance plan is just the best in class with great support system.


Sanjay Gupta, Broker, eXp Realty

Sanjay Gupta

Broker, eXp Realty

The AI calls warm leads before I even open my laptop. My speed-to-lead went from hours to under a minute, and my listing appointments doubled.


Mateo Alvarez, Real Estate Agent, RE/MAX

Mateo Alvarez

Real Estate Agent, RE/MAX

I cancelled four subscriptions the week I switched. Everything — pipeline, texting, campaigns, my website — now lives in one place and actually talks to itself.


Rohan Desai, Real Estate Sales Representative, Real Brokerage

Rohan Desai

Real Estate Sales Representative, Real Brokerage

Our database finally works for us. Old leads we'd written off booked showings after one automated sequence — that alone paid for the year.


Amara Okafor, Team Lead, Royal LePage

Amara Okafor

Team Lead, Royal LePage

I can see my entire pipeline in one dashboard. Every conversation I used to lose track of now gets followed up automatically.


Omar Haddad, Real Estate Agent, eXp Realty

Omar Haddad

Real Estate Agent, eXp Realty

My team stopped guessing. We know who to call, when to call, and the AI already warmed them up before we dial.


Karen Whitfield, Team Lead, Century 21

Karen Whitfield

Team Lead, Century 21

The WhatsApp and text follow-ups converted leads I honestly thought were dead. Two closings came straight out of my old database.


Marissa Santos, Real Estate Sales Representative, Sutton Group

Marissa Santos

Real Estate Sales Representative, Sutton Group

Speed to lead is everything and this is the only system that actually delivers it while I'm out showing homes.


Andre Bennett, Real Estate Agent, Keller Williams

Andre Bennett

Real Estate Agent, Keller Williams

Onboarding took a day. By week two the AI had booked me five appointments I would never have chased myself.


Elias Karam, Real Estate Sales Representative, Right at Home Realty

Elias Karam

Real Estate Sales Representative, Right at Home Realty

One platform replaced my CRM, dialer, and email tool. My costs went down and my closings went up.


Daniel Rosen, Real Estate Agent, Coldwell Banker

Daniel Rosen

Real Estate Agent, Coldwell Banker

With FollowUpHub, we went from 8 deals per month to 15. The automation handles 80% of our follow-ups while we focus on clients who are actually ready to transact.


Grace Lim, Team Lead, Royal LePage

Grace Lim

Team Lead, Royal LePage

The business doesn't seem overwhelming anymore and the GCI is just going up. The advance plan is just the best in class with great support system.


Sanjay Gupta, Broker, eXp Realty

Sanjay Gupta

Broker, eXp Realty

The AI calls warm leads before I even open my laptop. My speed-to-lead went from hours to under a minute, and my listing appointments doubled.


Mateo Alvarez, Real Estate Agent, RE/MAX

Mateo Alvarez

Real Estate Agent, RE/MAX

I cancelled four subscriptions the week I switched. Everything — pipeline, texting, campaigns, my website — now lives in one place and actually talks to itself.


Rohan Desai, Real Estate Sales Representative, Real Brokerage

Rohan Desai

Real Estate Sales Representative, Real Brokerage

Our database finally works for us. Old leads we'd written off booked showings after one automated sequence — that alone paid for the year.


Amara Okafor, Team Lead, Royal LePage

Amara Okafor

Team Lead, Royal LePage

I can see my entire pipeline in one dashboard. Every conversation I used to lose track of now gets followed up automatically.


Omar Haddad, Real Estate Agent, eXp Realty

Omar Haddad

Real Estate Agent, eXp Realty

My team stopped guessing. We know who to call, when to call, and the AI already warmed them up before we dial.


Karen Whitfield, Team Lead, Century 21

Karen Whitfield

Team Lead, Century 21

The WhatsApp and text follow-ups converted leads I honestly thought were dead. Two closings came straight out of my old database.


Marissa Santos, Real Estate Sales Representative, Sutton Group

Marissa Santos

Real Estate Sales Representative, Sutton Group

Speed to lead is everything and this is the only system that actually delivers it while I'm out showing homes.


Andre Bennett, Real Estate Agent, Keller Williams

Andre Bennett

Real Estate Agent, Keller Williams

Onboarding took a day. By week two the AI had booked me five appointments I would never have chased myself.


Elias Karam, Real Estate Sales Representative, Right at Home Realty

Elias Karam

Real Estate Sales Representative, Right at Home Realty

One platform replaced my CRM, dialer, and email tool. My costs went down and my closings went up.


Daniel Rosen, Real Estate Agent, Coldwell Banker

Daniel Rosen

Real Estate Agent, Coldwell Banker

Open platform, infinite possibilities

Choose the tools that give you an edge

FollowUpHub integrates with 250+ lead sources, websites, and tools. Pick what works for you now, and try new ones whenever you want, without interrupting your work.

Explore integrations →

Without FollowUpHub

  • Zillow → Export to spreadsheet
  • Email leads → Manual entry
  • Google Maps → Copy/paste address
  • Team emails → Check 5 different inboxes
  • Social → Schedule separately in each platform
  • Websites → Use 2-3 different builders

With FollowUpHub

  • Everything syncs automatically
  • One contact = synced everywhere
  • One dashboard for everything
  • One conversation thread per lead
  • Unified automation rules
  • Integrated analytics

Pricing

Start with the system agents usually have to build themselves.

Both plans include a 14-day free trial. Basic gives you the Complete Agent System. Advanced adds the full AI engine, 6-month Smart Nurture AI, and white-glove setup.

Basic Plan

Complete Agent System

$49.99/month

14-day free trial · monthly billing · self-serve onboarding

  • Pre-Built Home Evaluation Funnel
  • Conversational SMS and Email AI Agents
  • Anti-Ghosting Appointment Reminders
  • Agent Accountability Loops
  • Dynamic Deal Routing and Proposal Tracking
  • Visual Pipeline Management
  • Omni-Channel Inbox
  • Website and Funnel Builder
  • Email Campaigns and Social Media Planner
Get started
Recommended

Advanced Plan

Full AI Engine

$49.99/month

14-day free trial · $299 one-time setup · white-glove onboarding

  • Everything in Basic
  • Voice AI Engine with 6-attempt retry, 10 AM–9 PM
  • 6-Month Smart Nurture AI with 24 touchpoints
  • Visual Workflow Builder
  • Build Your Own AI Agents
  • Reviews AI on auto-pilot
  • AI Studio prompt-to-build
  • White-glove onboarding and A2P handled for you
Get Started

Early access is limited and closes once we hit capacity.

What's included

Compare every feature

The full platform, end to end — from lead capture to payments.

Lead capture

  • Unlimited leads & contacts
  • 250+ lead source integrations
  • Pre-built funnels & landing pages
  • Pre-built Workflows and AI Agents for email, text, voice and WhatsApp

Communication

  • Omni-channel inbox (SMS, email, WhatsApp)
  • AI Nurture Workflows, sequences and agents
  • Call recording & transcripts
  • Shared team conversation threads

Nurture

  • Automated email campaigns
  • AI text sequences with sentiment analysis
  • Custom workflow builder

Pipeline

  • Visual pipeline & custom stages
  • Deal tracking & forecasting
  • Agent performance tracking

Booking

  • Calendar sync & booking links
  • Automated showing reminders
  • Team availability pooling

Advanced

  • Client IDX websites
  • Social scheduling & campaigns
  • Reputation Management
  • Invoice & Payments
  • Community Management
  • Priority phone support

Side-by-side

FollowUpHub vs other CRMs

Compare the capabilities that matter most to real estate agents.

FeatureOther CRMsFollowUpHub
AI calling with 6-attempt retryUsually add-on or not included Built-in
AI texting & WhatsApp follow-upLimited or third-party Built-in
Pre-built real estate workflowsGeneric or manual build Ready out-of-the-box
Visual sales pipelineBasic or generic Real estate stages
Agent websites & funnelsAdd-on or separate tool Included
Reputation managementRarely included Built-in
Invoicing & paymentsUsually separate Built-in
Community managementUsually separate Built-in
All-in-one monthly pricingPer-seat or add-ons Predictable

FAQ

Questions agents ask before switching.

Clear answers for agents comparing FollowUpHub to a blank CRM, scattered tools, or a follow-up system they still have to build themselves.

No. A typical CRM gives you a place to store leads. FollowUpHub comes with real estate follow-up systems already built, tested, and mapped to how buyer and seller leads behave.

No. You can see what the system is doing, review sequences, adjust timing, and override the automation. FollowUpHub handles execution while you stay in control.

Yes. The pre-built systems give you a head start, but FollowUpHub is built on an all-in-one CRM platform with room for custom automations and AI agents.

The FollowUpHub team handles migration at no additional charge, including contacts, pipelines, and history.

FollowUpHub is built to replace your CRM, automations, calendar systems, AI communication stack, SMS, and email platform in one place.

The team reaches out directly to understand your lead types, current setup, and how FollowUpHub should fit your workflow.

Yes, any time. Move from Basic to Advanced whenever you want the full AI engine. Changes apply on your next invoice — no calls with sales, no penalties.

No contract, no cancellation fee. You pay month to month and can cancel from your billing settings in two clicks. Yearly billing is optional and gives you two months free.

A live import of your existing contacts, your pipeline stages configured to match how you actually work, your first AI follow-up sequence turned on, and a walkthrough with an onboarding specialist. On the Advanced plan it's white-glove, with A2P handled for you.

Full platform, every feature, no credit card. If you don't want to continue, do nothing and the account simply pauses. Your data stays exportable either way.

Ready to reclaim 10+ hours every week?

Join 1,000+ Canadian agents who ditched the app chaos and grew their business.

Questions? Chat with our team →